What is OpenSEO?

OpenSEO is an open-source SEO platform designed to help teams grow organic traffic by providing data and tools for keyword research, backlinks, rank tracking, site audits, and AI-assisted visibility.

Who is it for?

Whether you are an entrepreneur, a developer, or a marketing team, OpenSEO offers a self-hosted option (free to use) and integration with AI agents over MCP, so you can tailor the tool to your workflow.

Why is it notable?

OpenSEO emphasizes openness and control with 100% open source code and self-hosting. It integrates with Google Search Console and connects to DataForSEO powered data for real-world results. It also highlights a growing ecosystem with AI-enabled visibility and an emphasis on actionable research through agent reports.

Key features

• Keyword Research — discover ideas, demand, difficulty, intent, and live SERPs.
• Backlinks — inspect backlinks, referring domains, and link quality.
• Rank Tracking — monitor keyword positions over time.
• Site Audit — crawl pages to surface technical issues.
• AI Visibility — review AI mentions, citations, and prompts.
• Integrations — connect Google Search Console and more so your agent sees what is happening on your site.
• Data Source — built on DataForSEO data for real-world visibility.

OpenSEO also features an ecosystem around prompts, agents, and reports to keep your research organized and actionable, with the ability to self-host and customize as needed.